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Evidence-based, no bullish*t.
A guide for real women who want to fix their midlife metabolism.
What you eat and your lifestyle matter much more than how much you eat because it’s a game of hormones rather than a maths problem. This is where you will create your own magic formula to crank up your metabolism, lose that sticky menopausal middle and keep the weight off for good.
EVERYTHING THEY TOLD YOU ABOUT MENOPAUSE WEIGHT LOSS IS WRONG
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WHAT'S IN EVERYTHING THEY TOLD YOU ABOUT MENOPAUSE WEIGHT LOSS IS WRONG?
If you're a woman over 40 struggling to shift stubborn midlife weight, you’ve probably tried eating less, moving more, and cutting calories - only to feel miserable, hungry, and stuck. That’s because traditional diet advice doesn’t work for menopausal women. Your metabolism has changed, and what used to work no longer does.
EVERYTHING THEY TOLD YOU ABOUT MENOPAUSE WEIGHT LOSS IS WRONG ISN'T ABOUT DIETING, DEPRIVATION OR EATING WEIRD FOOD.
It’s about fixing your midlife metabolism by working with your hormones instead of fighting them. Whether you're battling menopausal weight gain, frustrated by belly fat that won’t budge, or curious about menopause fasting and whether it’s right for you. This book lays it all out - no fluff, no fads, just science-backed strategies that actually work.
✅ Why menopause weight gain isn’t your fault—and how to reset your metabolism for good
✅ The truth about fasting for women over 40 (hint: it’s powerful, but only if done right!)
✅ How to eat for midlife fat loss—without calorie counting, endless salads, or boring food
✅ The lifestyle tweaks that turbocharge results, from sleep to stress and movement
✅ A clear, do-able plan to lose weight, boost energy, and feel like yourself again
Forget the outdated advice that’s keeping you stuck. This is your menopause weight loss blueprint- no gimmicks, just real results.
THE AUTHOR
AILSA HICHENS
AWARD WINNING NUTRITIONIST & COACH
I’m Ailsa, a 53 year old (and counting) menopause nutritionist and health coach based in the UK. I help women fix their flushes, tame their moods and lose the menopausal middle, so they feel confident and on fire (in a good way), living the life they deserve. You can count on me for real-life solutions you can rinse and repeat – not super clean living, strict diets or anything that feels complicated.
I've spent ten years in clinical practice working with clients just like you who have discovered that losing weight is not just about eating less until you can stand it no longer. I can help you improve relationship with food and discover the ‘right’ foods for you – and this is absolutely critical after 40 because the rules suddenly get very different. I can't wait for you to start reading my book!
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